Spring Fling — Exploring Instagram AR Filters
My Role:
- Experiential Designer
- Visual Designer
Deliverables:
- AR Instagram filters
- Signage
- Menus
- Outlook email invites
To explore augmented reality (AR), I taught myself Spark AR Studio and began creating Instagram filters during the height of their popularity.
I took the opportunity of a company spring-themed event to learn these skills, developing a set of interactive AR filters for attendees to use throughout the event. The filters were designed to complement the seasonal theme and encourage playful engagement.
The final effects included:
- Face tracking: a 3D flower model that appears to be tucked above the user’s ear and follows with their head movement
- Particle effects: floating flower petals that fall around the user
- A lighthearted “personality” randomizer that predicts a faux company role for the user
